Guy Paillard joins the Advisory Board

Updated: Feb 1, 2021

We are delighted to announce that Hong Kong businessmen Guy Paillard has joined b1oke's Advisory Board .


Guy has over 20 years of corporate leadership and entrepreneurial experience in global luxury retail and fashion businesses. Throughout his career, he has demonstrated exceptional capability in driving transformation and innovation in Asian and European markets.


Guy is widely acknowledged as a relationship guru which is demonstrated by his deep connections with clients across 15 different countries and a variety of sectors. A key to Guy’s success has been his focus on the customer experience and this helped business of all sizes achieve sustainable and profitable growth.


Guy is based in Hong Kong is involved in a number of non-profits including the Pot Bellied Pigs Rugby Club and is a passionate campaigner to raise awareness and support for men’s mental health. Guy’s expertise in customer experience and brand development will play a key role in the growth of b1oke.



An interesting fact, an internal poll on who the best looking dude at b1oke Guy finished third…..

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